Born in Bologna, 
made in Melbourne

Top-down table setting with bowls of pasta and olives.

Pasta Poetry

Pasta Poetry’s branding is warm, homely, and expressive, inspired by Bologna and Italian family gatherings around shared tables.

It feels modern and contemporary, using bold colour blocking, playful typography, and poetic language to celebrate food and togetherness.

Across packaging, posters, and photography, tactile textures and generous compositions create a welcoming brand rooted in tradition and joy for everyday shared meals.

Industry

Food & Beverage

Services

Identity Design
Print Design
Print Campaign
Signage
Packaging
Website Design & Development

Website

pastapoetry.com.au

Technical Stack

WordPress
WP Engine

Collaborations

Photography by Studio Studio
Copywrtiting by Letterform

Person grating cheese onto pasta at a table setting.

Street poster board with multiple posters advertising Pasta Poetry panini bar.

White tote bag with the text "there’s always room for pasta!" resting on a brown fabric sofa next to a white lamp.

Quote that says 'eat like a queen this long weekend', pictured over an old black and white photo of four women with illustrated crowns on their heads.

Hands holding floury gnocchi over a floured surface. There is a white lined frame over the image.

Quote reading 'when engaged in eating, the brain should be the servant of the stomach' in green text on a beige background with an olive green border.

Bowl of pasta with tomato sauce and shredded cheese on top, sitting on a yellow and white placemat and yellow tablecloth, featured in a brown frame.

Table setting on yellow surface, with bowl of pasta and associated mise en place. There is a white lined frame over the image.

Quote reading 'after a full belly all is poetry' in white text on a red background with a cream border.

Italian city during the golden hour, with a blue sky, pictured in a cream border.

Hand sprinkling cheese onto pasta on a white plate, sitting on a tablecloth with an olive green border.

Their collaborative, creative approach has been essential to our success, and their expertise has helped us stay true to our vision while connecting with our audience.

Theo Krambias
Pasta Poetry

Screenshot of Pasta Poetry website on mobile.

Screenshot of Pasta Poetry website on mobile.

Screenshot of Pasta Poetry website on mobile.

Top down mise en place of pasta, sauce, cherry tomatoes, cheese and basil, scattered on a bright yellow surface.

Bowl of pasta with tomato sauce on an asymmetrical plate, sitting on a table with grated cheese and a wine glass nearby.

Top down mise en place of pasta, a cream sauce, artichoke hearts, cheese and pangrattato, scattered on a wooden surface.

Bowl of creamy fettuccine pasta sitting on a black plate, on a green surface with pangrattato and a wine glass nearby.

Top down mise en place of spaghetti carbonara, sauce, bacon, cheese and egg, scattered on a green surface.

Bowl of spaghetti carbonara with an egg yolk on top, sitting on a black table with pangrattato, cheese, and an embroidered napkin nearby.

Mise en place of lentil fusilli scattered amongst some basil leaves, a lentil sauce and some powdered cheese, all on a light cream surface.

Large metal spoon scooping lentil fusilli from a cream bowl, sitting on a bright yellow surface.

Quote reading 'everything you see I owe to spaghetti' in white text on a red background with a cream border.

Quote reading 'life is a combination of magic & pasta' in white text on an olive background with a cream border.

Quote reading 'I'd much rather eat pasta & drink wine than be a size 0' in white text on a green background with a cream border.

Vegetarian lasagne vacuum sealed in an aluminium tray, with a green Pasta Poetry branded sticker on top.

Bolognese lasagne vacuum sealed in an aluminium tray, with a red Pasta Poetry branded sticker on top.